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Gilmore Girls Warms Up to New Timeslot, 10.10.01 ...


"Buffy's" old timeslot on The WB appears to be treating the "Gilmore Girls" right.

Tuesday night's (Oct. 9) second season premiere of "Gilmore Girls" drew the show's highest audience ever in "Buffy the Vampire Slayer's" old timeslot, pulling 6.6 million viewers to the mother-daughter drama. "Girls" even managed to beat "Buffy's" second episode in viewers (6.6 to 5.6 million), although the win was not across the board.

"Gilmore Girls'" audience turnout also increased upon "Buffy's" performance the previous year (5.8 million viewers), when the show was still on The WB, although the vampire slayer was competing with the Olympics at the time. Last week, "Buffy's" premiere on UPN pulled 7.7 million viewers in the Tuesdays at 8 p.m. timeslot.

While the ladies of Stars Hollow performed well in female demographics, particularly among women 12-34, in which they led the timeslot, the "Girls" was outperformed by the Sunnydale demon hunters among adults 18-49 and adults 18-34.

Regardless, "Gilmore Girls" increased upon last season's premiere by 23 percent in adults 18-34 and 45 percent in women 18-34 and 30 percent in total viewers.

Meanwhile, at 9 p.m. UPN's premiere of "Roswell," also formerly a WB series, broke records for the network, pulling 3.9 million viewers. The sci fi drama improved UPN's performance in the timeslot last year by 30 percent in viewers, 75 percent among adults 18-34 and 31 percent in adults 18-49. The teen drama also built upon its premiere last year, while still on The WB, up 17 percent in adults 18-34 and 109 percent among men 18-34.
Credit: Zap2it.com


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